Addressing Your Marketing Needs

Here are samples of a few of the more marketing-oriented materials I’ve written for consumer and clinical audiences. Also see Publications.

Newsletters

· Physician’s Fitness, bimonthly 12-page "waiting room" publication for Key Pharmaceuticals’ IMDUR® cardiology drug

· Face Reality, skin care newsletter developed for Allergan Pharmaceuticals

· Cornell’s Women Health Advisor

· Being Well, Foundation Health Systems’ patient newsletter

· MSKLife, Memorial Sloan-Kettering Cancer Center employee newsletter

· Neuroscience Newsletter, clinical newsletter for NewYork-Presbyterian Hospitals’ neurology departments

· Gestational Diabetes Q&A, for Accu-Chek II blood glucose monitor press kit

· Mevacor launch materials, Merck

· Best Foot Forward—A brochure promoting new podiatrists for Erickson Retirement Communities’ on-site Medical Centers.

· New Jersey To Your Health (The New York Times health care advertising supplement)

· Hospitals of New York City (The New York Times health care advertising supplement)

· Nutrition and the Aging Process: An Overview, Nutritional Information Bureau

Multimedia and Web

· American Medical Association’s Website (consumer info)

· Janssen Pharmaceutica Website (links to health professional and consumer information)

CE/CME/Training

· Training CD for SkillSoft CE/CME/Training

· Depression in Seniors, CE slide presentation for nurses

· Sales training manuals for CME houses and pharma clients